Fuel Your Fire

Our Interview with Alicia Wood

Well-being expert and CEO of Camp Fuel


Tell us about yourself and what brought you into the wellness world.

I wasn’t the healthiest person and really needed to make some changes in my life. The first one was that I quit smoking. I didn’t know much about habits at the time and didn’t think to replace the habit with something healthy, so I accidentally took up eating sugary foods. I ended up gaining weight and feeling even more unhealthy, and then made the decision to release the weight.I started adopting healthier eating habits as well as going to the gym. I felt awesome! And wanted to help other people feel awesome too.

What are your daily non-negotiable habits? How do you hold yourself accountable for them?

My non-negotiable habits now are mainly mental habits. For instance, I used to be in the habit of saying things like “I hate exercise”, and then exercising would be hard because I believed I hated it. But just because we believe something, doesn’t mean it’s true. So, I’m in the habit of questioning my thoughts and beliefs. Asking myself, “Do I want to believe this?” And if the answer is no, I actively work to change the belief through journaling and visualization.

Was there a book/moment/piece of content that changed everything for you?

Reading Jen Sincero’s Book “You Are A Badass” completely changed the way I saw the world.

How do you get into peak state? How do you coach your clients to do so? 

By doing things that make me feel good. Sometimes it’s shaking my arms around, doing jumping jacks, being in nature or painting. Even listening to nature sounds as I lay on the couch. I always ask my clients to check in with themselves to see what brings them joy. (And if they don’t know, to try different things and pay attention to how it makes them feel.) And then – do what feels good more often.

What is hard advice that you usually have to give someone (something they may not like to hear)?

That everything going on in your world is a mirror of what’s going on, inside of you. If they want to change their outside world, you need to go inwards first.

How do you use the concept of “identity-based habits” in your day-to-day? 

I use affirmations that start with “I AM…”

I am brave

I am bold

I am courageous

I am loved

I am whole I am enough

I am successful

I am brilliant

Repeating these types of positive statements helps us see ourselves as the people we truly are and want to be more of. Unfortunately, we often say things like “I’m so stupid” in our heads when we do something insignificant like – forget our keys. But getting out of that habit and getting into the habit of praise is completely different and helps us get closer to our goals.

What are examples of thoughts you find yourself having to “put on trial” on a regular basis? 

Any thought that doesn’t feel good.  If you think something and then feel sick afterwards, it’s a pretty good indication that its BS.

So then I ask myself (and my clients)…

“What are the facts?” Because in court, you only go by facts. We tend to add “story” or “hearsay” to it. Example…

“I pitched an idea at work today and everyone hated it”

Fact: I pitched an idea at work today

Hearsay: everyone hated it.

I have no idea what people thought..

I can’t get inside of their heads.

So, by sticking to the facts and not giving meaning to something helps a lot with my stress and anxiety.

What are your current top 3 book recommendations?

You Are A Badass – Jen Sincero

Psycho Cybernetics – Dr. Maxwell Maltz

The Power of Awareness – Neville Goddard

Where can our readers learn more about you?

Follow along with me on Instagram at @alicia.rose.wood

Or listen to “The Fuel Your Fire Podcast with Alicia Wood”

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